SADRAN takes a small number of premium brands into the Israeli market — regulatory, import, retail and launch. Launched properly, not just imported.
Get an honest read on Israel →10 million people, a health-obsessed culture, and a premium shelf that's still half-empty. That's the opening.
Young, affluent and health-obsessed — and people here pay premium prices every day: food and drink cost 52% more than the developed-country average. The premium shelf just hasn't caught up.
Ministry of Health registration, Hebrew labeling, kosher.
Import, customs, warehousing — through Haifa port.
Gyms, grocery, delivery platforms, marketplaces, DTC.
Launch, content, community — built before the shelf.
One in five Israelis speaks Arabic as a first language — a young, sport-heavy audience almost no premium brand talks to. SADRAN works both Israeli consumer markets natively, in their own languages, with no agency in between.
Food·Drink·Nutrition·Wellness·Premium lifestyle
One form, two minutes. A line about the product and your goal.
Within a week: does Israel fit, which regulatory track, what the price logic looks like. No sugar.
Community first, retail from strength, your numbers reported monthly.
A founder and athlete based in Haifa. I played football in Spain and in Israel, and I still train every week — I'm the customer of the products I distribute.
I've spent years importing into Israel from abroad — container freight, customs, port clearance, warehousing — first in photography equipment, now expanding into medical equipment. The import machine already runs; I'm bringing it to consumer brands.
I take on only a few brands at a time — so each one is launched properly, not just imported.
Leave your details and a line about your brand — I'll come back with an honest read on Israel. And if Israel isn't right for your brand, I'll tell you that too. That's the point.